OPTIMONK
A Strategies Online Salon/Spa Training Event
A live, interactive training to help you project sales and control expenses by building your salon/spa's cash-flow plan.
An Online Strategies Training Event
A live, interactive training to help you project sales and control expenses by building your salon/spa's cash-flow plan.
How much are uninformed financial decisions costing your salon or spa?
Be honest…do you know how much money is coming in and out of your salon/spa this month? 

What about the next 12 months?

If you answered, no, you’re not alone...most salon/spa owners don’t.

But here’s the reality: If you aren’t forecasting monthly sales and expenses, you’re guessing. And guessing is VERY dangerous when it comes to the financial well-being of your business.

Why? 

Two reasons:

1️⃣ You can’t plan for growth.
2️⃣ You’re risking spending more than you’re bringing in…every month.   

But don’t panic! There’s one simple tool that can be your greatest ally in projecting sales and controlling expenses…and that’s a cash-flow plan.

And starting September 16th, we’re launching a month-long, onlive training designed to give you easy, step-by-step support on building and launching your salon/spa’s cash-flow plan.

At the completion of this training, you’ll have a completed cash-flow plan that will help you make educated, responsible decisions to create a better future of your company. And, we’ll also show you which reports you should be looking at to ensure you have the information you need to build your plan.

Have a fear of numbers? We got you. Your instructors, Dennis Gullo and Michael Yost, are two of the most knowledgeable “numbers guys” in the beauty industry, and they have YEARS of experience in explaining this stuff in a way that’s easily relatable in a salon/spa context.

Translation: It won’t be scary…promise!

And, if you’re afraid of what your cash-flow plan might tell you, remember, your cash-flow plan is your ALLY. It’s also your financial playbook to help guide you on any and all future decisions. You should be more afraid of NOT having a cash-flow plan! Luckily, you’re going to have yours built and launched by mid October!

It all starts Monday, September 16th with a live, FULL-DAY online workshop. This is a highly-interactive training designed to take you on a DEEP dive into how to build your  salon/spa cash-flow plan. We'll be fielding your questions all day...so come ready to participate! 

We'll then get back together the following two Mondays to answer all your questions (Office Hours - September 23rd) and to review your work so you're ready to launch your plan by the end of the month (Critique Session - October 7th). 
Isn't it time you made better financial decisions for your salon/spa's future?
Be honest…do you know how much money is coming in and out of your salon/spa this month? 

What about the next 12 months?

If you answered, no, you’re not alone...most salon/spa owners don’t.

But here’s the reality: If you aren’t forecasting monthly sales and expenses, you’re guessing. And guessing is VERY dangerous when it comes to the financial well-being of your business.

Why? 

Two reasons:

1️⃣ You can’t plan for growth.
2️⃣ You’re risking spending more than you’re bringing in…every month.   

But don’t panic! There’s one simple tool that can be your greatest ally in projecting sales and controlling expenses…and that’s a cash-flow plan.

And starting September 16th, we’re launching a month-long, onlive training designed to give you easy, step-by-step support on building and launching your salon/spa’s cash-flow plan.

At the completion of this training, you’ll have a completed cash-flow plan that will help you make educated, responsible decisions to create a better future of your company. And, we’ll also show you which reports you should be looking at, what they mean, and why they are important.

Have a fear of numbers? We got you. Your instructors, Dennis Gullo and Michael Yost, are two of the most knowledgeable “numbers guys” in the beauty industry, and they have YEARS of experience in explaining this stuff in a way that’s easily relatable in a salon/spa context.

Translation: It won’t be scary…promise!

And, if you’re afraid of what your cash-flow plan might tell you, remember, your cash-flow plan is your ALLY. It’s also your financial playbook to help guide you on any and all future decisions. You should be more afraid of NOT having a cash-flow plan! Luckily, you’re going to have yours built and launched by mid October!

It all starts Monday, September 16th with a live, FULL-DAY online workshop. This is a highly-interactive training designed to take you on a DEEP dive into how to build your salon/spa cash-flow plan. We'll be fielding your questions all day...so come ready to participate! 

We'll then get back together the following two Mondays to answer all your questions (Office Hours - September 23rd) and to review your work so you're ready to launch your plan by the end of the month (Critique Session - October 7th). 
Live Workshop (Sept 16th) Agenda:
Session 1: The Nuts & Bolts of Your Cash-Flow Plan
🎯 A tour of the cash-flow plan
🎯 What does cash-flow plan tell you?
🎯 Financial reports and terms you need to know
🎯 Common cash-flow planning mistakes
🎯 Projecting sales: Best practices and struggles to avoid
🎯 Creating benchmarks that are beneficial to YOUR company
Session 2: Leadership's Role with the Cash-Flow Plan
🎯 Why your cash-flow plan is your BFF, and why you need to treat it that way
🎯 Do it for YOU, not because we told you to
🎯 Overcoming the fear of numbers...or what they might tell you
🎯 How and when to update your cash-flow plan...and common habits to avoid
🎯 Common mental "hang ups" to avoid
Session 3: How Your Cash-Flow Plan Impacts Your Team
🎯 What to share, what to hide, and how to communicate it
🎯 Where does your team has the most impact on the cash-flow plan
🎯 How the cash-flow plan feeds your team's goals and growth
🎯 The importance of your team understanding where goals come from
Session 4: How to Live Your Cash-Flow Plan 
🎯 How and why to stick by decisions that cash-flow plan created
🎯 Tips on gathering the right data
🎯 Bringing your cash-flow plan to life  
🎯 When to make (and not make) changes to your cash-flow plan
🎯 The importance of real-time decision making
Live Workshop Agenda:
Session 1: The Nuts & Bolts of Your Cash-Flow Plan
🎯A tour of the cash-flow plan
🎯What does cash-flow plan tell you?
🎯Financial reports and terms you need to know
🎯Common cash-flow planning mistakes
🎯Projecting sales: Best practices and struggles to avoid
🎯Creating benchmarks that are beneficial to YOUR company
Session 2: Leadership's Role with the Cash-Flow Plan
🎯Why your cash-flow plan is your BFF, and why you need to treat it that way
🎯Do it for YOU, not because we told you to
🎯Overcoming the fear of numbers...or what they might tell you
🎯How and when to update your cash-flow plan...and common habits to avoid
🎯Common mental "hang ups" to avoid
Session 3: How Your Cash-Flow Plan Impacts Your Team
🎯What to share, what to hide, and how to communicate it
🎯Where does your team has the most impact on the cash-flow plan
🎯How the cash-flow plan feeds your team's goals and growth
🎯The importance of your team understanding where goals come from
Session 4: How to Live Your Cash-Flow Plan 
🎯How and why to stick by decisions that cash-flow plan created
🎯Tips on gathering the right data
🎯Bringing your cash-flow plan to life  
🎯When to make (and not make) changes to your cash-flow plan
🎯The importance of real-time decision making
Schedule & What's Included
Live, interactive online salon/spa business training designed to give you the support and accountability you need to learn, design, refine and launch your project in one month
  • LIVE WORKSHOP: Monday, September 16, 2019 | 11am - 5pm Eastern
    Live, interactive access to Strategies training, without any of the costly travel time and expenses

  • LIVE OFFICE HOURS: Monday, September 23, 2019 | 1 - 2pm Eastern
    Online group coaching designed to give you “work in progress” feedback and guidance from Certified Strategies Coaches and your peers
  • LIVE CRITIQUE SESSION: Monday, October 7, 2019 | 1 - 2pm Eastern
    Final review of completed work to address any questions or concerns before you launch your completed project
  • Onlive Facebook Group*: Private interaction, encouragement and guidance with the Strategies team and your Onlive classmates *Memberships only
Schedule &
What's Included
Live, interactive online salon/spa business training designed to give you the support and accountability you need to learn, design, refine and launch your project in one month
  • LIVE WORKSHOP: Monday, Sept. 16, 2019 | 11am - 5pm EST 
    Live, interactive access to Strategies training, without any of the costly travel time and expenses

  • LIVE OFFICE HOURS: Monday, Sept. 23, 2019 | 1 - 2pm EST
    Online group coaching designed to give you “work in progress” feedback and guidance from Certified Strategies Coaches and your peers
  • LIVE CRITIQUE SESSION: Mon., Oct. 7,, 2019 | 1 - 2pm EST
    Final review of completed work to address any questions or concerns before you launch your completed project
  • Onlive Facebook Group*: Private interaction, encouragement and guidance with the Strategies team and your Onlive classmates *Memberships only
Your Educators...
Michael Yost
Director of Education
As a part of the beauty industry since 1991 , and a business owner for 16 years, Michael has seen and walked many an entrepreneurial pathway. As a presenter and coach Michael believes that, “There is no easy fix. However, a willingness to work hard and staying true to the systems that drive your business will allow you to reach the goals you have set.” His job is to help you stay accountable to reaching that objective, and to help you uncover the tools needed to get the job done.
Dennis Gullo
Certified Strategies Coach
Dennis began his career as a salon owner and stylist in 1978, operating salons in New Jersey over the ensuing years. Dennis stopped performing services early on, realizing that his real passion was for the “business side” of business. He then embarked on a life-long journey of learning – seeking to understand the “numbers”, leadership, systems, etc… which lead him to become a Strategies client in 2001. As a Certified Strategies Coach since 2004, Dennis’ ability to share financial information in plain language is a real strength.
What others are saying about Onlive trainings...
"
Awesome class! Love it!




"
Laurie Anderson-Ashe - Hair Colour Concepts - Portsmouth, NH

"You were both AWESOME!!! Thank you!!!"
Mary Ann Brooks
 - Brooks & Co. - Dallas, PA

"You guys did a great job. Really loved the information! Looking forward to all the next classes.



"





Risa Lopez
 - Tresimage Salon - Reno, NV
"Awesome information, Thank you so much.



"
Marni Beninger
 - Mountain Waters Spa and Wellness - Nelson, BC
"Thank you so much! I have loved this class!




"
Rachel Beechboard
 - Libelle Beech Salon - Lebanon, TN

"Needed this in my life! THANK YOU!




"
Mykel
 Lemke - ALC Medspa - Gurnee, IL

"
Great class! Thank you! Can't wait for more!



"
Jessie Ness - Roar Beauty Parlor - Omaha, NE
"You have no idea how much these Onlive classes are appreciated by us remote salon owners!!! Thank you!





Kathie McIsaac
 - Texture Salon + Spa - Cody, WY

"
Great info. Thank you.



"
Jim Mulvenna - Phoenix A Salon - Buffalo, NY
"
I enjoyed this so much and feel like I have a great outline to do this better.



 Thank you all for being with us!

 Really great job



!"
Toby Adams - Do The Bang Thing Salon - Centennial, CO
"Nice job, guys!!




"
Yukiko Taylor - Oly Curl - Olympia, WA
"
I am so happy to be back. I can't thank you enough! Love this platform.😍



"
Kim Hamilton - Waxing the City - Oakbrook Terrace, IL
"Great class! Thank you for sharing your knowledge with us!



"
Jasen Hammes
 - Jasen William Salon - Coral Springs, FL

"Thank you guys!




"





Nicole Zamora - My Hair Trip Salon - Denver, CO

"Loved this. Thank you!"
Andi Wintzer
 - Studio 16 Salon Spa - Yakima, WA
What others are saying about Onlive trainings...
"
Awesome class! Love it!




"
Laurie Anderson-Ashe - Hair Colour Concepts - Portsmouth, NH

"You were both AWESOME!!! Thank you!!!"
Mary Ann Brooks
 - Brooks & Co. - Dallas, PA

"You guys did a great job. Really loved the information! Looking forward to all the next classes.



"





Risa Lopez
 - Tresimage Salon - Reno, NV
"Awesome information, Thank you so much.



"
Marni Beninger
 - Mountain Waters Spa and Wellness - Nelson, BC
"Thank you so much! I have loved this class!




"
Rachel Beechboard
 - Libelle Beech Salon - Lebanon, TN

"Needed this in my life! THANK YOU!




"
Mykel
 Lemke - ALC Medspa - Gurnee, IL

"
Great class! Thank you! Can't wait for more!



"
Jessie Ness - Roar Beauty Parlor - Omaha, NE
"You have no idea how much these Onlive classes are appreciated by us remote salon owners!!! Thank you!





Kathie McIsaac
 - Texture Salon + Spa - Cody, WY

"
Great info. Thank you.



"
Jim Mulvenna - Phoenix A Salon - Buffalo, NY
"
I enjoyed this so much and feel like I have a great outline to do this better.



 Thank you all for being with us!

 Really great job



!"
Toby Adams - Do The Bang Thing Salon - Centennial, CO
"Nice job, guys!!




"
Yukiko Taylor - Oly Curl - Olympia, WA
"
I am so happy to be back. I can't thank you enough! Love this platform.😍



"
Kim Hamilton - Waxing the City - Oakbrook Terrace, IL
"Great class! Thank you for sharing your knowledge with us!



"
Jasen Hammes
 - Jasen William Salon - Coral Springs, FL

"Thank you guys!




"





Nicole Zamora - My Hair Trip Salon - Denver, CO

"Loved this. Thank you!"
Andi Wintzer
 - Studio 16 Salon Spa - Yakima, WA
LIVE AND INTERACTIVE
Bringing our classroom to you...
In addition to each month's full-day workshop, you'll also have two additional live sessions to ensure you understand the material, get all your questions answered, and most importantly, get the results from implementing what you learned.
WHAT'S COMING UP...
2019 Onlive Triaining Schedule
Strategies Onlive offers monthly live workshops taught by our expert team of Certified Strategies Coaches…streamed right to your home or office. Click the titles below for course dates and descriptions.
WHAT'S COMING UP...
2019 Onlive Triaining Schedule
Strategies Onlive offers monthly live workshops taught by our expert team of Certified Strategies Coaches…streamed right to your home or office. Click the titles below for course dates and descriptions.
TWO WAYS TO EXPERIENCE STRATEGIES ONLIVE...
Future Planning Onlive: Sept '19
SINGLE ONLIVE TRAINING
Join us live, Sept. 16th, for a full-day of online Strategies training, as well as two interactive follow-up sessions throughout the month to help you build & launch your salon/spa cash-flow plan 
introductory special: $297
Regularly $347 each ... Save $50
See full course outline above.
Onlive Training Membership
Monthly MEMBERSHIP
Lock in live, monthly access to Strategies’ results-driven salon/spa business training, without any of the costly travel time and expenses associated with traditional training events. Learn more here.
monthly pricing: $250/mo
Regularly $347 each ... Save $1,200/yr
Scroll up for full 2019 Onlive schedule.
TWO WAYS TO EXPERIENCE STRATEGIES ONLIVE...
Cash-Flow Plan Onlive: Sept '19
SINGLE ONLIVE TRAINING
Join us live, Sept 16th, for a full-day of online Strategies training, as well as two interactive follow-up sessions throughout the month to help you build & launch your salon/spa cash-flow plan. 
introductory special: $297
Regularly $347 each ... Save $50
See full course outline above.
Onlive Training Membership
Monthly MEMBERSHIP
Lock in live, monthly access to Strategies’ results-driven salon/spa business training, without any of the costly travel time and expenses associated with traditional training events. Learn more here.
monthly pricing: $250/mo
Regularly $347 each ... Save $1,200/yr
Scroll up for full 2019 Onlive schedule.
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